WHY 2022
2022 is halfway to 2030 and UN’s Sustainable Development Goals. It will be 50 years ago since the Stockholm Conference. Why wait until 2030?
UN Sustainable Development GoalsTHIS IS THE 2022 INITIATIVE
A good society, sound economy, prosperous individuals and a healthy environment are all interconnected. We need a holistic approach and an integrated vision and the 2022 Initiative is the place to start.

COMPETITIVE COLLABORATION
A healthy competition can drive new solutions, but not always and all the time. We don’t want to create a society of winners and losers. Through constructive collaboration we achieve true results that make the world a better place for all of us.
To reach the Sustainable Development Goals by 2030 we need to speed up the process.
The year 2030 is too far away to create a sense of urgency, drive and engagement
already today in society at large.
2022 is halfway to 2030 since 2015 and the agreement on Agenda 2030 and the Climate Agreement in Paris.
2022 will also mark the 50 year Anniversary since the Stockholm Conference, the first UN Conference on sustianable development, and the decision on UN Environment (UNEP), and also Rio +30.

Sustainability Games & Conferences 2022, 2026, 2030 and so on…
– Every four years, just like the Olympics or World Championships
– Local event, around the world, connected digitally for “glocal” sustainability

How let go of the silos and work together as humans?
To reach the goals we need to see the big picture and simplify, to understand what it’s all about.
The four areas of sustainability

We need to work together, as humans, to achieve SDGs.
By adding wellbeing we can more easily see how sustainability relates to the individual.
Sustainability by Nature
Inspired by and in collaboration with Goodwill Ambassador, Jon Henrik Fjällgren
“Sustainability by Nature” fokuserar på mål 3 om hälsa och välmående, mål 4, god utbildning för alla, mål 5 om jämställdhet, mål 10 om allas lika värde, mål 13 om klimatet, mål 14: liv i havet, mål 15: liv på land, mål 16: fredliga och inkluderande samhällen och mål 17: partnerskap för genomförandet.
Support the project through Swish: 123 649 35 22 or click below for PayPal.
2022 Initiative Foundation
The 2022 Initiative Foundation is formed with the purpose to engage support and resources towards a sustainable world. The Foundation’s resources are going to support sustainable development from a holistic point of view including social, economical and ecological aspects. In particular the 2022 Initiative Foundation is supporting cross-boundary collaborations, between disciplines, sectors of society, generations and actors from business, academia, grass root and public sector. Our base is Sweden but as our challenges are global we welcome international solutions.
The 2022 Initiative: The founders’ vision (Video)We already have the solutions and there are plenty of good tools and methods for integrating sustainability in any organization. We have everything to win and nothing to lose by reaching the Global Goals faster. So, why wait? Join us in speeding up the process!

Helena Lindemark
Founder and Vice-President
Business is a vital partner in achieving the Sustainable Development Goals because it is the engine and the transformator in the world. However, to do the transformation, we need to put the SDGs in the core of the business strategy. I truly believe that companies and leaders that proactively make sustainability the core of their business strategy will drive innovation and will be the winners of tomorrows economy!

Eva Vati
President
2022 Initiative is a signal to catalyse the regenerative economy, just in time. To celebrate our victories and learn from our mistakes in achieving Sustainable Development Goals, together as humanity, beyond the traditional boundaries and silos.

Rishab Khanna
Board alternate
All your innovation resources in one place
2022 Initiative is the hub for sustainable innovation and creative collaboration. We will connect you to the best collaborators available in order to create a constellation of partners, capital and resources.
GOOD SOCIETY
PROSPEROUS INDIVIDUALS
HEALTHY ENVIRONMENT
SOUND ECONOMY
EXTREME INNOVATION MAKEOVER
It’s not about the solutions, but the way.
Honestly, we know already what needs to be done. Another list won’t cut it. We need to start on the journey of how to proceed. We are currently planning the first 2022 Initiative kick off event. We want to get in touch with absolutely everyone who are interested in taking responsibility for a positive, sustainable and prosperous change. Let’s bridge gaps, cross borders and lower the barriers, within Sweden and beyond. At some point the idea of sustainability just got too boring and limiting, when it should be fun and hopeful. And very much needed. The 2022 Initiative is not another tedious conference but is all about the HOW. Do join in! Send us an email through the button below and add your organisation, company, NGO, governmental branch or yourself to the growing list of 2022 Initiative participants.

The 2022 Initiative is about action
Let’s imagine a country like Sweden. With all its resources and talented people. Even garnished with a touch of Jante. Let’s say they would use their collective brain power to solve some of the world’s most pressing problems. For good. For the sake of humanity and prosperity. Fortunately, this is no longer wishful thinking. We are unleashing Sweden’s sustainable innovation power. Today.

Co-creative innovation the fun way
We believe we don’t need another list of what we need to do to achieve sustainability. Neither should it be boring and limiting but fun, creative, collaborative and most of all going for real results. Let’s go!

Sustaining competitive advantage through sustainable innovation
Sweden can do it. Sweden has every chance to lead the way globally and take the lead on sustainable innovation. 2022 Initiative is the hub.
Jan Eliasson welcomes 2022 Initiative
Jan Elisasson, a Swedish diplomat, former Deputy Secretary General of the United Nations, welcomes the initiative at the political week at Almedalen, Visby, July 2017 (in Swedish).
See the video (in Swedish)
Image tribute to: Daniel Holking / WaterAid Sverige
[CC BY 3.0], via Wikimedia Commons
I’m interested in joining the 2022 Initiative.
(Or just curious, that’s fine too.)
We are the team
We are people from different walks of life passionate about contributing to a positive change for Sweden and for the world. The United Nations 17 goals for sustainable development we believe is a wonderful start. But obviously goals are one thing and actually doing it is another. We believe these goals need to be turned into sustainable innovation. Do join us!

Eva Vati, President
Ework Group

Angelica Lips Da Cruz, Board Member
ALDC Partnership

Hannah Stanton, Board Member
TheGoals.org

Daniel Dellham, Board Member
H.M. King Carl XVI Gustaf’s Foundation for Young Leadership

Rishab Khanna, Board Alternate
Initiatives of Change Sweden

Christina Carlmark, Board Member
Telia
Advisory Board
The Advisory Board is also being extended to include both Swedish and International Ambassadors and expertise. The Advisory Board currently includes:
Anders Wijkman
Co-President of the Club of Rome
Åsa Minoz
Head of Communications, Viable Cities
Prof. Pontus Braunerhjelm
Research Director, Swedish Entrepreneurship Forum and professor at the KTH Royal Institute of Technology
Östen Ekengren
Deputy CEO, IVL
Björn Fondén
Strategic Business Advisor, Sustainability, Grant Thornton, Youth Delegate to the UN 2017
Kristin Pålsson
Deputy Director, Ministry for Foreign Affairs, Sweden, Board member UN Global Compact
Malin Dahlberg Markstedt
Manager, Save the Children Sweden, Corporate sustainable development/ Children’s Rights in business operations
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Read moreContact us
Support our project for “Sustainability by Nature”, Jon Henrik Fjällgren, Goodwill Ambassador
Sustainability by Natur focuses on Goal 3 on Health and wellbeing, Goal 4, Education for all, Goal 5 on Gender equality, Goal 10 on Reduced inequalites, mål 13 on the Climate, Goal 14: Life below water, Goal 15: Life on land, Goal 16: Peace, justice & strong institutions, and Goal 17: Partnership for the Goals.
Support the project through Swish: 123 649 35 22 or click below for PayPal.