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We are the enablers of co-creation and acceleration - to reach the Sustainable Development Goals.

Together. In 2022.

WHY 2022

2022 is halfway to 2030 since 2015 and the agreement on Agenda 2030 and the Climate.

It will also be 50 years since the first UN Conference on Sustainable Development was held in Stockholm 1972. We have the solutions and we need action NOW. Why wait until 2030?

UN Sustainable Development Goals

A good society, sound economy, prosperous individuals and a healthy environment are all interconnected. We need a holistic approach and an integrated vision and the 2022 Initiative is the place to start.


A healthy competition can drive new solutions, but not always and all the time. We don’t want to create a society of winners and losers. Through constructive collaboration we achieve true results that make the world a better place for all of us.

We arranged six seminars in
Almedalen 2019!

Check out our full program here!


Just like in 2018 arranged a full day of seminars focusing on Agenda 2030 and co-creation & acceleration to reach the Goals.

Click the button below to read more on how to become a partner or 2022 Initiative Supporter.

Download our Proposal for Almedalen 2019

To reach the Sustainable Development Goals by 2030 we need to speed up the process.

The year 2030 is too far away to create a sense of urgency, drive and engagement
already today in society at large. 
2022 is halfway to 2030 since 2015 and the agreement on Agenda 2030 and the Climate Agreement in Paris.
2022 will also mark the 50 year Anniversary since the Stockholm Conference, the first UN Conference on sustianable development, and the decision on UN Environment (UNEP), and also Rio 30.

Sustainability Games & Conferences 2022, 2026, 2030 and so on…

– Every four years, just like the Olympics or World Championships
– Local event, around the world, connected digitally for “glocal” sustainability

How let go of the silos and work together as humans?

To reach the goals we need to see the big picture and simplify, to understand what it’s all about.

The four areas of sustainability

We need to work together, as humans, to achieve SDGs.
By adding wellbeing we can more easily see how sustainability relates to the individual. 

Use IoT for engagement and support the 2022 Initiative at the same time! Check out BlueBite!

To reach the 2030 Agenda we need to involve everyone and make it FUN! 
– You can now use a World leading IoT tool and platform to engage and interact with citizens, customers or employees around the world and at the same time support the 2022 Intiative Foundation.  
– Get more info and try the tool at Blue Bite.
– To support the 2022 Initiative Foundation, just mention “2022” when you sign up for Blue Bite’s IoT platform.
– Thanks to support from Sustainable Development Sweden 10% of any purchase from Blue Bite will go to the implementation of the 2022 Initiative.
There’s no additional cost for you!

Sustainability by Nature

Inspired by and in collaboration with Goodwill Ambassador, Jon Henrik Fjällgren

“Sustainability by Nature” fokuserar på mål 3 om hälsa och välmående, mål 4, god utbildning för alla, mål 5 om jämställdhet, mål 10 om allas lika värde, mål 13 om klimatet, mål 14: liv i havet, mål 15: liv på land, mål 16: fredliga och inkluderande samhällen och mål 17: partnerskap för genomförandet.

Support the project through Swish: 123 649 35 22 or click below for PayPal.


2022 Initiative Foundation

The 2022 Initiative Foundation is formed with the purpose to engage support and resources towards a sustainable world. The Foundation’s resources are going to support sustainable development from a holistic point of view including social, economical and ecological aspects. In particular the 2022 Initiative Foundation is supporting cross-boundary collaborations, between disciplines, sectors of society, generations and actors from business, academia, grass root and public sector. Our base is Sweden but as our challenges are global we welcome international solutions.

The 2022 Initiative: The founders’ vision (Video)

We already have the solutions and there are plenty of good tools and methods for integrating sustainability in any organization. We have everything to win and nothing to lose by reaching the Global Goals faster. So, why wait? Join us in speeding up the process!

Helena Lindemark

Founder and Vice-President

Business is a vital partner in achieving the Sustainable Development Goals because it is the engine and the transformator in the world. However, to do the transformation, we need to put the SDGs in the core of the business strategy. I truly believe that companies and leaders that proactively make sustainability the core of their business strategy will drive innovation and will be the winners of tomorrows economy!

Eva Vati


2022 Initiative is a signal to catalyse the regenerative economy, just in time. To celebrate our victories and learn from our mistakes in achieving Sustainable Development Goals, together as humanity, beyond the traditional boundaries and silos.

Rishab Khanna

Board alternate

Support our project for “Sustainability by Nature”, Jon Henrik Fjällgren, Goodwill Ambassador

Sustainability by Natur focuses on Goal 3 on Health and wellbeing, Goal 4, Education for all, Goal 5 on Gender equality, Goal 10 on Reduced inequalites, mål 13 on the Climate, Goal 14: Life below water, Goal 15: Life on land, Goal 16: Peace, justice & strong institutions, and Goal 17: Partnership for the Goals.

Support the project through Swish: 123 649 35 22 or click below for PayPal.

Donatenew linkSupport the Project

All your innovation resources in one place

2022 Initiative is the hub for sustainable innovation and creative collaboration. We will connect you to the best collaborators available in order to create a constellation of partners, capital and resources.






It’s not about the solutions, but the way.

Honestly, we know already what needs to be done. Another list won’t cut it. We need to start on the journey of how to proceed. We are currently planning the first 2022 Initiative kick off event. We want to get in touch with absolutely everyone who are interested in taking responsibility for a positive, sustainable and prosperous change. Let’s bridge gaps, cross borders and lower the barriers, within Sweden and beyond. At some point the idea of sustainability just got too boring and limiting, when it should be fun and hopeful. And very much needed. The 2022 Initiative is not another tedious conference but is all about the HOW. Do join in! Send us an email through the button below and add your organisation, company, NGO, governmental branch or yourself to the growing list of 2022 Initiative participants.

The 2022 Initiative is about action

Let’s imagine a country like Sweden. With all its resources and talented people. Even garnished with a touch of Jante. Let’s say they would use their collective brain power to solve some of the world’s most pressing problems. For good. For the sake of humanity and prosperity. Fortunately, this is no longer wishful thinking. We are unleashing Sweden’s sustainable innovation power. Today.

Co-creative innovation the fun way

We believe we don’t need another list of what we need to do to achieve sustainability. Neither should it be boring and limiting but fun, creative, collaborative and most of all going for real results. Let’s go!

Sustaining competitive advantage through sustainable innovation

Sweden can do it. Sweden has every chance to lead the way globally and take the lead on sustainable innovation. 2022 Initiative is the hub.

Jan Eliasson welcomes 2022 Initiative

Jan Elisasson, a Swedish diplomat, former Deputy Secretary General of the United Nations, welcomes the initiative at the political week at Almedalen, Visby, July 2017 (in Swedish).

See the video (in Swedish)

Image tribute to: Daniel Holking / WaterAid Sverige
[CC BY 3.0], via Wikimedia Commons

We are the team

We are people from different walks of life passionate about contributing to a positive change for Sweden and for the world. The United Nations 17 goals for sustainable development we believe is a wonderful start. But obviously goals are one thing and actually doing it is another. We believe these goals need to be turned into sustainable innovation. Do join us!

Helena Lindemark, Founder and Vice-President

Hållbar utveckling Sverige AB

Eva Vati, President

Ework Group

Angelica Lips Da Cruz, Board Member

ALDC Partnership

Hannah Stanton, Board Member

Daniel Dellham, Board Member

H.M. King Carl XVI Gustaf’s Foundation for Young Leadership

Rishab Khanna, Board Alternate

Initiatives of Change Sweden

Christina Carlmark, Board Member


Advisory Board

The Advisory Board is also being extended to include both Swedish and International Ambassadors and expertise. The Advisory Board currently includes:

Anders Wijkman

Co-President of the Club of Rome

Åsa Minoz

Head of Communications, Viable Cities

Prof. Pontus Braunerhjelm

Research Director, Swedish Entrepreneurship Forum and professor at the KTH Royal Institute of Technology

Östen Ekengren

Deputy CEO, IVL

Björn Fondén

Strategic Business Advisor, Sustainability, Grant Thornton, Youth Delegate to the UN 2017

Kristin Pålsson

Deputy Director, Ministry for Foreign Affairs, Sweden, Board member UN Global Compact

Malin Dahlberg Markstedt

Manager, Save the Children Sweden, Corporate sustainable development/ Children’s Rights in business operations

Latest News

Jon Henrik Fjällgren och 2022 Initiativet tar globala målen från ord till handling!

Artisten och renskötaren Jon Henrik Fjällgren har i dagarna utsetts till svenska 2022 Initiativets första Goodwill Ambassadör. I samband med utlysningen har stiftelsen beslutat att starta en insamling till förmån[…]

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Sverige kan ta ledartröjan för klimatet och nå globala målen till 2022

Just nu samlas världens ledare på klimattoppmötet COP24 i Katowice. Om vi ska klara klimatet och nå de globala målen behöver vi öka takten. Idag lanseras därför 2022 Initiative Foundation[…]

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Materials and resources

See our statutes, read call to action and other articles on LinkedIn, watch videos and more.

Interested in joining the 2022 Initiative?
– Or just curious, that’s fine too.
Please, let us know!

Contact us

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